Swarovski returns to inhorgenta europe

October 2009


Messe München GmbH welcomes back a well-known jewelry company to inhorgenta europe 2010: Swarovski, the world’s leading manufacturer of crystal jewelry will return as an exhibitor at the Munich-based trade fair. The Austrian family business was founded in 1895, and has a global reputation due to its crystal creations.

“Inhorgenta europe is considered the leading trade exposition for our industry. We want to present the versatility of our jewelry collection to a broad audience of industry professionals at inhorgenta europe 2010,” emphasizes Holger Beckers, responsible for PR and Communications at Swarovski Germany. “Swarovski is synonymous for innovative yet also classic design as well as the highest level of quality. The bandwidth of our new collection ‘Spring / Summer 2010’ perfectly complements jewelers’ product selections with extravagant design pieces as well as timeless crystal jewelry. We offer premium-price products as well as pieces in the mid-range price segment. Swarovski embodies affordable luxury; and we want to make our jewelry accessible to an even wider ranging target group with the help of new distribution partners.”

“We are pleased to welcome back this renowned company, which had been an exhibitor for several years. Swarovski perfectly complements the brand portfolio represented at inhorgenta europe,” says Armin Wittmann, Exhibition Director inhorgenta europe.

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