Bulgari presents the Serpenti Collection

September 2011


Bulgari presents a new and distinctive collection that draw inspiration from the power and dynamism of the serpent: the sinuous and flexible form of the creature lends itself to a variety of jewels and timepieces, destined to become a new icon of Bulgari design.

Conceived as single, double or triple coils and crafted with consummate mastery, the new creations are characterized by a design that artfully combines classic Bulgari style with innovative contemporary lines.

The Serpenti collection plays on the variety of forms suggested by the snake, transforming its sinuous body into wrap-around bracelets, rings and jewel-watches. It plays on color as well, through refined decorations in diamonds and multicolored gemstones, crafted in a way that establishes continuity with the past while at the same time imbuing each piece with a touch of modernity.

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