S by Salanitro elevates interior design with its ultra-luxury touch

May 2024

S by Salanitro elevates interior design with its ultra-luxury touch

The luxury jewellery brand brings to the market a collection of precious electrical switches set with diamonds and gemstones, designed for living spaces. Each switch in this new product line is custom-designed to offer endless artistic possibilities to the world’s most beautiful properties.


ierre Salanitro’s boundless creativity has given rise to the first collection of electrical wall switches to bring the sparkle of jewellery to the interiors of the most beautiful villas and properties around the world.

Elevated by the craftsmanship of 250 gem-setters, engravers, and jewellers-goldsmiths at Salanitro’s Geneva workshops – where technical prowess and artistic sensibility reach their highest levels – each electrical switch incorporates a multitude of diamonds and precious stones, set directly into the fitting.

It’s a groundbreaking idea in the world of ultra-luxury: a new idea, something so obvious yet never before realised, an object we all – regardless of our country and culture – use dozens of times a day. The luxury brand S by Salanitro presents an exceptional innovation: the first-ever collection of precious electrical switches, crafted like works of art and adorned with diamonds and precious stones.

These revolutionary creations – 100% Swiss in conception and execution – originated from a spark between Pierre Salanitro and his friend Niki Pirker, second-generation owner and director of Pirker Electricité, established in Geneva over five decades ago and known for top-level expertise in electrical installations. Pierre and Niki have combined their technical and aesthetic talents to bring this unique product line to life.

Both Pierre and Niki travel extensively and serve a highly demanding international clientele. Their creations, born from their imagination and creativity, redefine everyday elegance and sophistication, transforming functional objects into true works of art designed to grace the world’s most beautiful villas and properties.

Pierre Salanitro explains: “Creating these switches is also a way of bringing innovation to the rather conservative sector of electrical fittings and switches. Designed for exclusive locations like wine cellars, mountain chalets, yachts, villas, hotels, and luxury boutiques, these creations are far more than mere functional elements; they are works of art in their own right. Each switch is custom-designed, offering an endless array of artistic possibilities and patterns to perfectly complement the style of any space.”

Pierre Salanitro founded his brand with the vision to surprise and captivate, exploring diverse fields such as jewellery and interior decoration, always with a unique and refined approach.

The first seven switches in the inaugural collection are visual poems, each model inspired by natural beauty and celestial mystery:

‘Light of the Sea’
The lunar reflections caressing the night waves are embodied in this design, where each diamond shines like a star on the water.
• 1,138 diamonds with a total weight of 17 carats
• Black lacquer finish

‘Paradise Temptation’
Symbolising temptation, a serpent winds its way through this model – an irresistible invitation to desire and fascination.
• 1,007 tsavorites with a total weight of 30.6 carats

‘Rainbow Fireworks’
This model captures the magic of multicoloured celestial fireworks, bursts of joy illustrated by precious stones in various hues.
• 554 precious stones with a total weight of 26.8 carats, including:
• 176 diamonds with a total weight of 3.8 carats
• 378 precious stones (rubies, pink, blue, yellow, and orange sapphires, amethysts, topazes, tourmalines, and tsavorites) with a total weight of 23 carats

‘Blue Rain’
Evoking a summer night under a tropical rain, these switches shimmer with a soft bluish glow.
• 546 diamonds with a total weight of 9.6 carats

‘Palm Grove’
Inspired by the vastness and splendour of palm groves, this model suggests green oases nestled in the heart of the scorching desert.
• 176 diamonds with a total weight of 3.8 carats
• Green lacquer finish

‘Sparkling Sky’
A myriad sparkling stars represented by topazes and sapphires, like jewels scattered across the celestial expanse.
• 8 diamonds and 34 topazes and sapphires with a total weight of 2.84 carats

‘Mysterious Golden Moon’
The poetic moon, with its golden glow, inspires creations that caress dreams and reflect earthly light.
• 30 diamonds with a total weight of 1.07 carats
• 18K yellow gold plating finish

Combining bold innovation with centuries-old artisanal craftsmanship, each switch is meticulously designed and crafted in Geneva. Here, the 250 setters, engravers, and jeweller-goldsmiths of the Salanitro workshops work at the highest level, mastering technical and artistic feats to illuminate each piece with a multitude of diamonds and precious stones, set directly into the material.

This inaugural collection, the result of three years of reflection and research, marks a significant milestone in the brand’s evolution. It showcases a commitment to creating precious pieces imbued with emotion and sophistication.

Price points for the first seven models range from CHF 7,000 to nearly CHF 70,000, depending on the design, gemstones and setting. Prices may vary for bespoke orders, each of which is the subject of an individual study for each client to ensure a unique and absolutely personalised creation.